Why does the PPC management price increase along with the size of the budget? However, if your budget is $10000, their fee may be $1000. For example, if your PPC budget is $5000, their flat fee may be $500. Some PPC experts may use a tiered flat fee model. And aside from a potential setup fee in your first month, this means a level of predictability in your budget. The flat fee model means you pay a one-time fee per month. Here’s an overview of the different types of fees agencies charge and what you can typically expect when it comes to PPC management price. There are three common fee structures you’ll probably see along the way:

Types of management fee structures for PPC managementĪlright, let’s get to the question everyone’s been waiting for - how much does PPC management cost ? Make sure your expectations are met in terms of reporting frequency and the types of communication methods you’ll use. (Image: Unsplash)Īfter all, any agency offering cheap options is probably cutting corners along the way - and, like my mom always said, some things you just can’t afford to buy cheap. While this isn’t the full spectrum of all the work involved, it gives you an idea of the heavy workload you should expect from an agency - and some insight into why you might not want to look for the cheapest option.

Recurring reports that are easy to understand (more on this later).

A/B testing keyword variations, landing pages, and assets.

Ongoing keyword research and development.

Refreshing ad copy, assets, and ad formats.This is where the bulk of your PPC management services will live month-to-month. For ecommerce clients, ensuring the product feed is robust, accurate, and connected to the right Google Merchant Center (GMC) accountĪt HawkSEM, this is when we connect our client’s marketing channels to ConversionIQ, our proprietary marketing tool that keeps all marketing data across platforms (like Google Ads, Microsoft Advertising for Bing, Amazon advertising, social media channels, Hubspot, Google Analytics - you name it) in one place.Using your approved strategy, campaign buildout services should include: Your team of PPC experts should build a marketing strategy for your business to make your outlined KPIs come to life by identifying your: Understanding the different pricing models and services you can expert will help you find the right PPC management team for your needs.

Ppc cost